Photo: Filepic/The Star
WHILE modern malls and e-commerce platforms often dominate conversations about micro, small, and medium enterprises (MSMEs) in Malaysia, it is time we cast our eyes back to the humble, open-air street markets that have long served as economic lifelines for thousands of micro entrepreneurs: the pasar malam, or night markets.
Today, on SME Day 2025, we must recognise that the story of Malaysia’s MSME landscape is incomplete without acknowledging the role of night markets in sustaining livelihoods, stimulating local economies, and nurturing grassroots entrepreneurship.
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